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Loyalty and competition in a changing market place, the supermarket challenge

Version 3 2024-03-13, 15:48
Version 2 2024-02-12, 09:27
chapter
posted on 2024-03-13, 15:48 authored by David FloydDavid Floyd, Mizanur RahmanMizanur Rahman, Uddin, N. Ahmed

This book section is about the loyalty and competition in the changing market place in the supermarket industry. [Case study]

History

School affiliated with

  • Lincoln Business School (Research Outputs)

Publication Title

Strategic management and business analysis (Second edition)

Pages/Article Number

197-200

Publisher

Routledge

ISBN

1138817651

Date Submitted

2015-08-14

Date Accepted

2015-08-14

Date of First Publication

2015-08-14

Date of Final Publication

2015-08-14

ePrints ID

18386

Usage metrics

    University of Lincoln (Research Outputs)

    Categories

    Keywords

    CompetitionLoyaltySupermarkets

    Licence

    All Rights Reserved

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